Privacy Policy

Shahi & Mishra Partners LLP

Shahi & Mishra Partners LLP

Privacy Policy

We value your trust. In order to honor that trust, S&M PARTNERS adheres to ethical standards in gathering, using, and safeguarding any information or data you provide. Shahi & Mishra Partners LLP (operating under the brand name S&M PARTNERS), is a leading edutech company, incorporated as an LLP vide registration no. AAT- 1584 under Ministry of Corporate Affairs, India, for imparting learning. This privacy policy governs your use of the (‘Website’) and the other associated products, websites and services managed by the company.

S&M Partners may change this policy from time to time by updating this page. You should check this page from time to time to ensure that you are happy with any changes. This policy is effective from 25th November 2020.

Please read this privacy policy (‘Policy’) carefully before using the, Website, our services and products, along with the Terms of Use (‘ToU’) provided. Your use of the Website, or services in connection with the, Website or Products (‘Services’), or registrations with us through any modes or usage of any products including through SD cards, tablets or other storage/transmitting device shall signify your acceptance of this Policy and your agreement to be legally bound by the same. If you do not agree with the terms of this Policy, do not use the Website, our products or avail any of our Services.

User Provided Information

The Website/Services/Products obtains the information you provide when you download and register for the Services or products. When you register with us and access any part of our Website/Services/Products you generally provide such information through registration, surveys, weblogs, E-Newsletter etc. We collect:

(a) Your name, age, email address, location, phone number, password and your ward’s educational interests wherever needed;

(b) Very Limited information of Transactions. As you make purchases, respond to any offers, or download or uses from us;

(c) information you provide us when you contact us for help;

(d) information you enter into our system when using the /Services/products, such as while asking doubts, participating in discussions and taking tests.

The said information collected from the users will be categorized as “Personal Information”, “Sensitive Personal Information” and “Associated Information”. Personal Information, Sensitive Personal Information and Associated Information (each as individually defined under this Information Technology (Reasonable security practices and procedures and sensitive personal data or information) Rules, 2011 (the “Data Protection Rules”) shall collectively be referred to as ‘Information’ in this Policy.

We may use the Information to contact you from time to time, to provide you with the Services, important information, required notices and marketing promotions. Therefore we won’t delete your information even if you unsubscribe from our mailers, SMS or any mode of communication because that might be of your interest in future. We will ask you when we need more information that personally identifies you (personal information) or allows us to contact you.

We will not differentiate between who is using the device to access the, Website or Services or products, so long as the log in/access credentials match with yours. In order to make the best use of the /Website/Services/Products, enable your Information to be captured accurately on the /Website/Services/Products, it is essential that you have logged in using your own credentials.

We will, at all times, provide the option to not provide the Sensitive Personal Information, which we seek from you.

Further, you shall, at any time while using the Website/Services/Products, also have an option to withdraw your consent given earlier to us to use such Personal Information or Sensitive Personal Information. Such withdrawal of the consent is required to be sent in writing to us at the contact details provided in this Policy below. In such event, however, the Company fully reserves the right not to allow further usage or provide any services/products thereunder to you.

Automatically Collected Information

In addition, the Website/Products/Services may collect certain information automatically, including, but not limited to, the type of mobile device you use, your mobile devices unique device ID, the IP address of your mobile device, your mobile operating system, the type of mobile Internet browsers you use, and information about the way you use the Website/Services/Products. We also collect other relevant information as per the permissions that you provide.

Transaction Related Information

We use an outside credit/debit card, UPI processing company to bill you for Services and Products These companies do not retain share, store or use personally identifiable information for any other purpose. We won’t be responsible for any failed transaction or any issue with pending transaction or bank related complications, in such cases it is your responsibility to share transaction related information with your bank and the payment gateway you chose. The only part we will handle is the platform for the payment gateway and will notify you with transaction status. We in fact do not store any information related to credit/debit cards or UPI related information, also don’t store it for any purpose.

Use of your Personal Information

We use the collected Information to analyse trends, to conduct research, to administer the Services and Products, to learn about each user’s learning patterns and movements around Services and Products and to gather demographic information and usage behavior about our user base as a whole. Aggregated and individual, anonymized and non-anonymized data may periodically be transmitted to external service providers to help us improve the, products and our Services in maintenance and development. We will share your information with third parties only in the ways that are described below in this Policy. We may use the individual data and behavior patterns combined with personal information to provide you with personalized content, and enhance your learning objectives.

Third parties provide certain services which we may use to analyze the data and information to personalize, drive insights and help us better your experience or reach out to you with more value-added s, products, information and services. However, these third-party companies do not have any independent right to share this information with someone else, we are the sole retainer of the information you provide.

We do not sell, trade or rent your Information to any third party unless, we have been expressly authorized by you either in writing or electronically to do so. We may at times provide aggregate statistics about our customers, traffic patterns, and related site information to reputable third parties, however this information when disclosed will be in an aggregate form and does not contain any of your Personally Identifiable Information.

S&M PARTNERS will occasionally send email notices or contact you to communicate about our Services, products and benefits, as they are considered an essential part of the Services/products you have chosen. We may disclose Information:

  • as required by law, such as to comply with a subpoena, or similar legal process;
  • to enforce applicable ToU, including investigation of potential violations thereof;
  • when we believe in good faith that disclosure is necessary to protect our rights, protect your safety or the safety of others, investigate fraud, address security or technical issues or respond to a government request;
  • with our trusted services providers who work on our behalf, do not have an independent use of the information we disclose to them, and have agreed to adhere to the rules set forth in this Policy;
  • to protect against imminent harm to the rights, property or safety of the /Website/ Shahi & Mishra Partners LLP or its users or the public as required or permitted by law;
  • with third party service providers in order to personalize the /Website/Services/products for a better user experience and to perform behavioral analysis;
  • Any portion of the Information containing personal data relating to minors provided by you shall be deemed to be given with the consent of the minor’s legal guardian. Such consent is deemed to be provided by your registration with us.

Access to your Personal Information

We will provide you with the means to ensure that your Personal Information is correct and updated. If you have filled out a user profile, we will provide an obvious way for you to access and change your profile in our Website/Services/Products. We adopt reasonable security measures to protect your password from being exposed or disclosed to anyone.

You may request details of personal information which we hold about you under the Data Protection Act 1998. A small fee will be payable. If you would like a copy of the information held on you please write to us on Shahi & Mishra Partners LLP, 39, Block J, Gamma II, Greater Noida- 201307 (U.P.) – India Tel: (91) 120 428 0449 | Mob: (91) 880 961 1106.


We send cookies (small files containing a string of characters) to your computer, thereby uniquely identifying your browser. Cookies are used to track your preferences, help you login faster, and aggregated to determine user trends. This data is used to improve our offerings, such as providing more content in areas of greater interest to a majority of users. Most browsers are initially set up to accept cookies, but you can reset your browser to refuse all cookies or to indicate when a cookie is being sent. Some of our features and services may not function properly if your cookies are disabled.


We may present links in a format that enables us to keep track of whether these links have been followed. We use this information to improve our customized content. Clicking on links may take you to sites outside our domain. We are not responsible for the privacy practices of other web sites. We encourage our users to be aware when they leave our site to read the privacy statements of each and every web site that collects personally identifiable information. This Privacy Policy applies solely to information collected by our Website.


We may alert you by email or phone (through SMS/call) to inform you about new service offerings or other information which we feel might be useful for you. If you wish to unsubscribe from any mode of our updates, write us a mail and we will delete your data after one month.

Public Forums

When you use certain features on our website like the discussion forums and you post or share your personal information such as comments, messages, files, photos, will be available to all users, and will be in the public domain. All such sharing of information is done at your own risk. Please keep in mind that if you disclose personal information in your profile or when posting on our forums this information may become publicly available.


We are concerned about safeguarding the confidentiality of your Information. We provide physical, electronic, and procedural safeguards to protect Information we process and maintain.

For example, we limit access to this Information to very few authorized employees also only those who need to know that information in order to operate, develop or improve our /Services/products/Website. Their system is also monitored to ensure they don’t save any data of yours to pass such information. Please be aware that, although we endeavor to provide reasonable security for information we process and maintain, no security system can prevent all potential security breaches. We are committed to protecting your data and on any information received we will put all our efforts in resolving your grievance.

How Long Do We Retain User Data?

Currently, we plan to retain user data while an account is active and for at least three years afterward. We may alter this practice according to legal and business requirements. For example, we may lengthen the retention period for some data if needed to comply with law or voluntary codes of conduct. Unless otherwise prohibited, we may shorten the retention period for some types of data if needed to free up storage space.

Log In Information

When you access our Website, our servers automatically record information that your browser sends whenever you visit a website. These server logs may include information such as your web request, internet protocol address, browser type, browser language, the date and time of your request and one or more cookies that may uniquely identify your browser. We have activated SSL on our website which protects all information entered.

User Communications

When you send an email or other communication to us, we may retain those communications in order to process your inquiries, respond to your requests and improve our Services.

Changes to this Statement

As the Company develops, our privacy policy will need to evolve as well to cover new situations. You are advised to review this Policy regularly for any changes, as continued use is deemed approval of all changes. However, we will intimate any modifications in Privacy Policy through E-Mail or User Dashboard in our Website.


We believe that, every user of our Website/Services/Products must be in a position to provide an informed consent prior to providing any Information required for the use of the Website/Services/Products.

By registering with us, you are expressly consenting to our collection, processing, storing, disclosing and handling of your information as set forth in this Policy now and as amended by us. Processing, your information in any way, including, but not limited to, collecting, storing, deleting, using, combining, sharing, transferring and disclosing information, all of which activities will take place in India. If you reside outside India your information will be transferred, processed and stored in accordance with the applicable data protection laws of India.

Contact Information

Our Grievance Officer shall undertake all reasonable efforts to address your grievances at the earliest possible opportunity. You may contact us at: Grievance Officer: Mr. Rishav Ranjan, Address: 39, Block J, Gamma II, Greater Noida- 201307 (U.P.) – India Tel: (91) 120 428 0449. Reach out to us on , in case of any queries.